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The Challenge

As a hotel chain with more than 380 hotels in 40 countries, Meliá needs to continuously innovate to go beyond expectations and offer surprising experiences to its customers. Embracing technology and being at the forefront are two key elements to achieve this goal.

For Meliá, technology has become an essential part of its strategy, which is why it needs a partner to support it in its digital transformation journey. Telefónica is the key technology partner, because of its technological leadership and because it shares the same vision about the transformational power of technology platforms.

The Solution

To accelerate the digital adoption of the new platforms, projects have been carried out such as the “Plug&Pay” and virtual desktop services provided from the cloud, or the deployment of a high-availability network to enable centralized management.

Furthermore, Lingmo International’s low latency application, designed for face-to-face conversations and with the possibility of extending to other applications, was supported by the low latency of 5G and Edge Computing.

In addition, the adoption of an effective real-time communication system, in any language and anywhere in the world, has significantly improved the customer experience. Guests can communicate with hotel teams to get what they want at any time and without hassle. 

The Results

The hotel chain has increased productivity and collaboration throughout the group, and has significantly improved its communication systems, thanks to the adoption of a simultaneous translation system for its reception and conference services.